Creator · Analyst · Speaker
B2B automotive creator and industry analyst
I report from Germany, the country that invented the car. I show where the industry is heading. And I say what insiders discuss but rarely say in public.
My topics: strategy, China, EVs, software-defined vehicles and autonomous driving. For decision makers, not car buyers.
More than 100,000 people in the auto industry every week. Seen on CNBC, ZDF Markus Lanz, tagesschau and in The Washington Post.
What you can book me for
5 formats. All for an expert audience in the auto industry, all in English or German.
Companies I have worked with
-
Cover your event as a creator
I join your event, trade show or launch. Then I cover it on LinkedIn, in my newsletter and on YouTube. That way your event also reaches the people who were not in the room.
IAA with digital.auto: more than 36,000 impressions with the target audience. Vehicle Tech Week: 2,798 clicks to registration. See the case
-
Your topic as a story
You have a study, a product or a thesis. I turn it into a story in my own voice and put it in front of the industry’s decision makers.
For Thoughtworks: 1,203 clicks to their study on software-defined vehicles.
-
Keynote and talk
Where the auto industry is heading and what it means for your audience. For conferences, strategy days and leadership meetings.
-
Panel and moderation
I join the panel or I run it. With clear positions instead of platitudes.
Recently at the SBS Summit: “Can German Automotive Still Transform in Time?” Watch the video
-
Interview, podcast and livestream
As a guest in your format. Newsrooms find bios and photos on a separate page: Press.
Who listens
More than 100,000 people in the auto industry, every week, across all channels. From engineers to board members.
Philipp reads automotive trends from a completely different angle. His content mix is perfectly balanced and sometimes provocative, exactly what this industry needs.
Maria Grazia Davino · Regional Managing Director, BYD Europe
Where I have spoken
- CNBC · Europe Early Edition · Germany’s time as a car nation is over · watch
- SBS Summit · Panel · Can German Automotive Still Transform in Time? · watch
- ZDF · Markus Lanz · The crisis in the German car industry · watch
- ARD · Presseclub · German cars without a future? · watch
- The Washington Post · After Tesla sales crash in Europe, new model faces a hostile market · read
All media appearances are on the press page.
For PR and creator agencies
Looking for an automotive creator for a client? Here is what you need to align internally.
- Bios and photos to copy and download on the press page.
- Numbers as above, as of October 2026.
- Short paths. A small team, no agency in between, an answer within 48 hours.
- Email directly at team@autopreneur.de or use the form below.
Frequently asked questions
How much does it cost to book Philipp Raasch?
A keynote costs from 4,000 EUR remote and from 7,000 EUR on-site plus travel and hotel. A panel starts lower. Covering an event as a creator starts at 9,000 EUR. The exact fee depends on format, length and recording.
Is Philipp Raasch an automotive influencer?
Yes, but for the industry, not for car buyers. Philipp does not review cars. He explains what is happening in the auto industry. His audience are decision makers and experts in the industry.
Does Philipp Raasch join events and creator programs?
Yes, as a paid format. Philipp covers the event as a creator on LinkedIn, in his newsletter and on YouTube. An on-site event takes him 2 working days, so an invitation alone is not enough.
Does Philipp Raasch speak English?
Yes. Keynotes, panels and interviews work in English and in German, for example on CNBC or at the SBS Summit.
Can Philipp Raasch join remotely?
Yes, and it is often the faster option. Philipp joins in broadcast quality. On-site works too if date and setting fit.
How fast do we get an answer?
Within 48 hours, with an honest view on whether it is a fit.
We want to book an ad or a campaign. Is this the right page?
There is a separate page for that: partnerships.autopreneur.de/en. It lists formats, cases and prices for advertising partners.
Tell me about your event
A few details are enough. You get an honest view within 48 hours.